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Update from Day 1 at NAMM Show

The Floor is Open

We have been out in California for a few days, ultimately leading up to today, the NAMM Show. It was an awesome first day and busier than I have ever seen it on day one. We spent time with Yamaha, PRS, Shure, QSC, Fender, DW, and Sabian. We are very excited about all of the new products coming to Sims from all of these great companies. Each of these companies are represented by amazing people who genuinely care about your needs.

NAMM Show at Anaheim Convention Center

Outside NAMM Show at the Anaheim Convention Center

At the end of the show today, we were lucky enough to go backstage for the Richie Sambora and Orianthi concert with our great friends from Drum Workshop/Ovation Guitars. It was a great time with some great friends and their band sounds fantastic.

NAMM Crowd Watches Stage

NAMM crowd enjoying some music outside the convention center. Getty images for NAMM

Below is a look at some of the great new gear that we saw today, and we will have plenty more coming in the next few days as the show really gets going! If anyone has questions about something at NAMM this year or would like us to go check out a new product or brand, send us a message on Facebook and Instagram and let us know!

Products We Love

Shure Motiv

We love this company because they make recording easier than ever. Come in to Sims today, and check out the products we have to make anywhere your recording studio.


While the K Series is not a new product, they are tried and true. We are happy to carry such a great product at Sims.

Paul Reed Smith SE Standard & SE Custom Guitars

PRS has some great new colors coming out this year. We have 20 in stock at Sims right now, and just put in an order for more!

DW Drums

We love this 45th Anniversary Kit from DW Drums. This is a very limited run, so contact us today for information about how to preorder yours.

DW Drums 45th Anniversary Kit

DW Drums 45th Anniversary Kit

Terry Bozzio on Frank Zappa,

He wrote it, because we had done this 40-piece orchestra gig together and he was always hearing the studio musicians in LA, that he was musing on that, talking about the fear of going into sessions some morning and being faced with “the black page”. So he decided to write his “Black Page“. Then he gave it to me, and I could play parts of it right away. But it wasn’t a pressure thing, it just sat on my music stand and for about 15 minutes every day for 2 weeks, before we would rehearse, I would work on it. And after 2 weeks I had it together and I played it for him. And he said, “Great!”, took it home, wrote the melody and the chord changes, brought it back in. And we all started playing it.

Terry Bozzio "The Black Page" Snare

DW “Black Page” ICON Series Snare (Coming to Sims)


There are a lot of great cymbals coming from Sabian this year. Sims has brand new cymbals in store and online today! Check them out here.

Wall of Cymbals at Sabian

Wall of Cymbals at Sabian


Fender American Professional series guitars are out now. We have these in stock at Sims with more coming soon.

Fender Booth at NAMM Show

Sims friend, Terence Young, checks out the beautiful new Fender collection.

Today was a great start to NAMM Show 2017, and we have a lot to look forward to tomorrow. Tomorrow’s meetings include Zildjian, Gibson, Presonus, Martin, and Taylor. Be on the lookout for updates, and be sure to follow along on Facebook and Instagram.